METHODOLOGY
HOW WE TURN COLD HOMEOWNERS INTO BOOKED ESTIMATES.
Four pieces, dialed in for pool builders. Nothing recycled from other industries.
Targeted Meta Ads
Facebook + Instagram campaigns aimed at homeowners in your service area who actually want a pool — not anyone with a pulse.
Pool-Specific Landing Page
A page built to convert serious buyers, with the qualification questions a pool builder actually needs answered.
Lead Qualification & CRM
Filtered by location, timeline, project type, and budget — then routed into a CRM your team will actually use.
Instant SMS Follow-Up
Auto-text the homeowner inside a minute, then multi-touch follow-up across SMS and email until they're booked.
Sample System
WHAT A QUALIFIED POOL LEAD ACTUALLY LOOKS LIKE.
Example of what a qualified pool estimate request looks like when it lands in your inbox.
New Pool Estimate Request
- Location
- [Service Area Zip]
- Project Type
- Concrete Pool
- Timeline
- 30–90 Days
- Budget Range
- $60K–$100K
- Yard
- Confirmed back yard, access available
- Status
- Auto-texted in 38 sec — Ready For Call
The Path
From cold scroll to booked estimate.
- 1Meta Ad
- 2Landing Page
- 3Qualification Form
- 4Instant SMS
- 5CRM + Sales Call
- 6Booked Estimate
AQUAIRING VS A GENERIC MARKETING AGENCY
WHY POOL BUILDERS HIRE A SPECIALIST.
IF YOUR MARKET IS STILL OPEN, WE WANT TO TALK.
One pool builder per service area. First in, first served — and once a territory is locked, it's closed until the partnership ends.
Check My Territory